E-mail newsletter — We know how to gain the
The role of e-mail lists in the
Regular e-mailing can significantly increase sales. It's not
just reminding about yourself, but it's about to help a client to make a choice. This sales
funnel tool can bring a huge profits at minimal cost with the ritgh approach.
How it works?
The main secret is to create a useful mailing list for the client first of all. It
supports the customer at each step of the sales funnel, directs to the desired target actions.
In addition, a continuous and logical chain of letters draws the client's attention to related
products, additional functions, promotions, etc.
To start your own mailing you need to create:
1. Landing page (website, landing). 2. Subscription form on the landing page. 3.
Content plan. 4. HTML-template distribution.
Basics of a mailing
list based on Google
In Google docs for quite a long time there are "Extras" which
include a number of instruments for distribution. One of the most popular - MailChimp. It makes
no sense to go to the creation of the letter and run the newsletter, if not prepared all the
do you need to start e-mail marketing in your business?
What do you need to make the mailing
Just go with a certain sequence of actions, follow the script
1. Prepare the mailing database (google sheets); 2. Segmented mailing
database (to identify and sort the recipient, to eliminate the unnecessary and repetitive);
3. Prepare a letter (title, structure, text, design); 4. Install MailChimp add-on ,
import tables from Google Drive; 5. Configure mailing (specify source, information, select
labels, anti-spam); 6. Run the newsletter (test, determine the launch time, launch);
7. To collecta statistics (opened, not reached to the recipient viewed message).
script allows you to send up to 6,000 (!) letters free of charge per month.
What recipients will
The created document is enough for the recipients to receive a
beautifully designed letter with pictures, links and other benefits.
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