Let’s talk about increasing coverage in Stories.
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Statistics show that it’s in “storis” that people interact more with your content. Why?
– It doesn’t take long.
People do not depend on other people’s opinions and answer as they think, feeling their own importance: “My answer is important.”
Stories publish more personal content that is interesting to follow
What are the benefits of “storis” to account holders?
Instagram raises your posts in the feed if the user interacts with the content.
Here the content is not only posts, but also “stories”, live broadcasts, videos in IGTV.
Did you know that even “storis” are shown by the algorithm of a smart tape? and their smart tape is different from a smart news feed.
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How to increase involvement in the “stories”?
Conduct surveys
Use “sliders” (this is when you need to move an emoji on a scale)
Ask people to ask you questions. People will wait for your answers, so they will follow your content.
Ask your question and ask people to write their opinion.
Arrange interactive: offer to choose one object from two, ask which color suits you more, etc.
Have a Subscriber Requests Day and do whatever your favorite audience tells you.
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In general, the secret of success is simple – do not take a lot of time from subscribers and they will gladly give you their 15-20 seconds.
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And a few more life hacks:
Most people watch “stories” before they go to the news feed. So repost your posts in “history.” So no one will miss your post.
Mark people in “storis.” There’s a chance they’ll add your story to themselves. (one way to advertise your account for free.)
Offer the following thing in the story: write to us in the Direct “I want” and get a free plush (checklists, a memo, a link to a book, a webinar, etc.).
The algorithms of the social network see that you write, so you are interesting, so your publications should be shown at the beginning of the feed with your subscribers.
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Have you tried to say yes or no?