You should know if you are working with Google Ads.
Google Ads has added support for the smart ROAS (Targeted ROAS) betting strategy to the betting simulator, previously only available for manual betting and Target CPA.
After the updates, it will be easier for advertisers to evaluate the effectiveness of the campaign, for example, to track the relationship between the target ROAS and key metrics.
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Google Ads has also introduced a new budget simulator that works similarly to a betting simulator, which measures how budget changes will affect campaign performance, and is available for campaigns that use maximum conversion and maximum click strategies.