Viral content.
From unverified sources, we recorded the following statistics:
mention of the coronavirus in the posts of Russian-language Instagram bloggers.
The data is infectiously interesting – we share it with you!
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From the beginning of 2020 until now, bloggers have made 9,800 posts about the coronavirus, and users have given them 19 million likes. From January to February this year, the number of posts increased from 1.3 to 4,800! In March, 3,600 posts have already been made, and the trend is that there will be more than in February.
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The most popular posts are from Dr. Komarovsky, family blogger Elmira Tolegenova, bloggers-weiners from Kazakhstan Zheka Fatbelly and Nurbek Nurt, as well as beauty blogger Anastasia Reshetova: 243, 234, 230, 220 and 172 thousand likes, respectively.
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Dr. Komarovsky, the main trendsetter on coronavirus, has been posting 1-2 posts a week on the topic since late January, and has often used the increasingly popular long-form format of IGTV.
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Take care.