On Yandex, you can now compare the prices of your products to the prices of your competitors, and in your personal account (the Assortment tab), you have a report called “Competitor Prices.”
With the report, you can now:
Compare the prices of your products with the minimum and average prices on the Market indicated in the product card. You can also see what proportion of your offers have the minimum price in the region and which ones are higher or lower than the average price on the product card; Check which stores occupy the first places in the product card, on the Price tab, when sorting by price or popularity and what prices they offer; Study the prices in the region where you are going to sell your goods. Data is available for most regions; Download the report in XLS format. The Market file will get the 10 cheapest and 10 most popular offers in the product card, then it will be displayed on the fajet, if it will be in the price of the above, if it will be displayed in the price in the category, if it will be in the above.
The report gets data on product cards that have your offer and at least one offer from competitors in the selected region, and if the product does not have a card, it will not be included in the report.
- Compare the prices of your products with the minimum and average prices on the Market indicated on the product card, you can also see which proportion of your offers have the minimum price in the region, and which ones – above or below the average price on the product card;
- Check which stores occupy the first places in the product card, on the “Prices” tab, when sorting by price or popularity and what prices they offer;
- Research the prices in the region where you are going to sell your products, the data is available for most regions.
- Download the report in XLS format. The file will get the 10 cheapest and 10 most popular product offers in the selected region, the list is formed according to the specified filters: product categories and brands. If your price gets to the top, it will be highlighted in bold in the file, if it is above the average price, red, if it is minimal, green.
- Enable automatic discount display, so if you lower the price of the product, your offer may get a discount badge and become more visible on the Market.