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How it worksAnd who is she helping? How does the Yandex Advertising Network work, and who is it for? Yandex Advertising Network RFL is a Yandex Advertising Network, which is a contextual ad that links content to where it is displayed, for example, adverts for aluminum greenhouses will be displayed on sites about cottages and…

What a beast of remarqueting.And why wasn’t the dog lying there? Remarketing explained: how it works and why it matters How does remarketing help in business? In today’s advertising market, it’s cheaper to resell products to old customers than to constantly chase new customers, and remarketing is designed to bring back old site visitors and…

What is SEO?What do you eat it with? What is SEO and how does it work? Basic principles of SEA What do you think are the most buying customers? Those who have been recommended to us by our closest friends, whose trust ratio is skyrocketing for “I trust more than myself.” We subconsciously perceive Yandex…

For media campaigns in Yandex Direct, all advertisers have become available non-skip videos up to 15 seconds long, which allow you to better convey the message of the brand to the target audience.⠀Why would brands do that?It’s known that in 15 seconds, users can focus on a product, and non-skip videos of this length have…

IntegrationYandex. Integration in Yandex Metrica Integration into Yandex. In Yandex Metrica there was a section “Integration”.Now, for example, if an online store runs on the 1C-Bitrix platform, you can quickly connect detailed sales reports to Metrics.And if you need to transfer offline conversions from CRM to the Metric, with the help of automation services, you…

Analysts of mobile data from App Annie found out with which applications users in Russia traveled after the removal of some coronavirus restrictions.⠀From June to August 2020, Russians began to actively download travel applications and spend money on them. Only $2.1 million was spent in mobile apps in the Travel and Navigation category. User spending…

Now you can set important goals and track useful actions of site visitors without a developer!No more changes to the page code. In Yandex.Metrics, new types of goals are per click by phone number or email address, as well as to send a form.To start collecting statistics, you just need to add it to the…

Protect your photo.Fb+Instagram Protect your photo on Fb+Instagram Facebook, more than any other social network, is committed to helping content creators protect their intellectual property rights, with the recently launched Rights Manager for Images on Instagram and Facebook. It’s designed for those who have a large photo directory or who regularly publish new content, and…

The e-commerce market will not be the same; the rapid growth of online commerce has seriously shaken some and added points to other brands.⠀⠀The findings are based on data from the WARC study Chinese Internet giant Alibaba will move the American empire of Amazon and enter the top 3 main players in the digital market…