Oh, this messaging battle!After the recent large-scale upgrade of Telegram, WhatsApp launched a new option.There are interactive buttons that are available for business accounts. The buttons themselves are implemented as HSM templates. What is the advantage of buttons?Button with a link to the company’s website or with a phone number Buttons with text that allow…

The Vkontakte forecaster will take into account the audience that has already viewed the ad when showing the remaining coverage, which will help you plan your budget more accurately, track the pace of the ad spin and adjust the rate.In stores Vkontakte appeared hidden selections when setting up autopromotion of goods. Autopromotion became available to…

In Facebook Ads Manager there are additional options for optimizing advertising images and videos.⠀Now, when an advertiser creates an ad in Ads Manager and adds images or videos, they have the ability to optimize media: crop creatives, improve contrast or image brightness.In this case, the system applies optimization only if it really helps to improve…

The Instagram service turned ten years old – on October 6, 2010, the first version of the application was released, whose monthly audience currently exceeds a billion people.In honor of the anniversary, a number of new functions were presented ??? The social network will begin to label state-controlled media, including Russian. The same option will…

How to write a price so the customer doesn’t think, “It’s expensive”⠀In some cases, you can use small marketing tricks to create an inexpensive-looking price tag.⠀Let me tell you about the most common chips, in case it comes in handy. 1. remove the gap between the sections of the number: units, tens, hundreds and so…

Marketplace.YouTube Marketplace on YouTube Google is going to turn YouTube into a marketplace, and testing the option to sell products from videos has already begun.⠀How will that work?Video hosting asks video creators to install a special program to label and track products from the video, data from this program will be processed by analytics tools…

Facebook group administrators will soon be able to get a Facebook certified community manager badge.⠀The certification is designed to assess the understanding and application by community managers of best practices and industry standards.All the materials from the certification program are available on Facebook Blueprint. They’re completely free. Facebook’s Blueprint Certification exams cost $150 per exam,…

Vkontakte has seen periods of limited impressions for ads, which is convenient because you no longer have to copy and restart ads. You can limit ad impressions for a certain period of time, and as soon as it passes, users will see the ads again. What to do to make the new option work:Go to…

PPC advertising does not work in our niche.⠀ ⠀We often hear this phrase from business owners.We tried advertising, spent money, but there are no customers.⠀ ⠀At the same time, errors that are often visible to the naked eye are not worked out. For example:⠀ ⠀Poor elaboration of key phrases (phrases on which ads will be…